Whimzees
Motion Design
Creative Direction
The client sought to refresh their brand identity to emphasize their commitment to sustainability and natural ingredients. Objectives included building brand recognition, appealing to health-conscious consumers, and aligning the visual identity with their mission-driven values.
A key takeaway from this project was the power of bold visual storytelling in capturing the essence of a brand.
CityBites Café tasked us with creating a campaign to promote their new athletic wear collection. The focus was on showcasing the functionality and style of their products through dynamic motion graphics and high-energy visuals. We developed a series of ads that emphasized the brand’s commitment to performance and innovation. Objectives included driving awareness, increasing sales, and solidifying Stride Apparel’s position as a top choice for active lifestyles.
